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Design for Social Impact

Play with a Purpose

Hi! I am Anurati. I work at the intersection of product development, design, and educational technology.
I have successfully led multidisciplinary teams to build award-winning products, games, innovative learning solutions, experiences, visual narratives, and interactive media using the power of play, emerging technologies, and human-centered design.

I have worked with UN agencies, non-profits, and governmental organizations to create 30+ innovative products that reach out to 25k+ learners in 15 countries. I have an interdisciplinary education across the liberal arts, sciences, and technology.

playful learning experience design    game design     research     ui/ux     visual narratives

Featured Work

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Led the product design and development of an award-winning storytelling app
in Hindi 
that aims to improve grade level
reading skills for 4-12 year old children living in under-served areas. 

 

The app packs 30+ animated stories and games on themes of gender equality, equity, culture, heritage, maternal healthcare and kindness. Read more 

 

design leadership  ui/ux • game design 

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As a pack of the 30+ games designed on gender equality, equity and kindness for the non-profit Katha, this game redefined platformer games, contextualized to villages. The protagonist mobilizes local communities to
fight the monster of inequality. 
Read more 


game design  narrative design • storytelling 

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Co-designed and co-instructed 16 students a 50 hrs
curriculum called 'Playing with Play: People, Pieces, Places,
Phases, and Purpose,' which produced 50+ projects.  

Read more 


learning design • course delivery • curriculum design

As a part of UNESCO MGIEP's Games for Learning team, I developed 5+ thematic game-based courses that cultivate social-emotional learning skills of empathy, compassion, mindfulness and critical inquiry.
Read more 


game-based learning  instructional design • storytelling 

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Designed games for Miko.AI, a kids companion robot to promote cognitive, social and kinesthetic learning. 
Read more 

game design  user experience • storytelling 

Designing a suite of STEAM-based AR games for an indoor playground for 3-8 year olds.  
Read more 


game design  narrative design • storytelling 

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Image for representation purposes: Yet to be Launched

Sep '18 - Present

Associate Project Officer
(Designer/ Illustrator)
UNESCO MGIEP is UNESCO's first & only Category 1 research institute in the Asia-Pacific region working on inculcating SEL skills through digital pedagogies. As the only designer in the institute, I worked on diverse innovative projects ranging from game, UI/UX, visual design.

 

Sep '18 - Present

Associate Project Officer
(Designer/ Illustrator)
UNESCO MGIEP is UNESCO's first & only Category 1 research institute in the Asia-Pacific region working on inculcating SEL skills through digital pedagogies. As the only designer in the institute, I worked on diverse innovative projects ranging from game, UI/UX, visual design.

 

Nov '17 - Nov '18

Digital Products Manager

Katha is a non-profit in the education sector & publishing serving lower socio-economic communities.

Led design and development of an

award-winning storytelling app called

"KathaKhazana".

Strategised, design, developed and implemented innovative digital products, games in multi-stakeholder environment.
 

Aug '16 - July '17

UI/UX Designer

As a part of my Experiential Learning Module at Young India Fellowship (YIF), I worked with United Nations Population Fund (UNFPA) on the problem of stress among urban adolescents. 

After extensive research,

designed an art therapy mobile app as a part of innovative programs to reduce stress.

Aug 2018

Project

As a part of the Swachch Bharat campaign, I created contextualized comics to spread awareness about sanitation and hygiene in the Singrauli district of Madhya Pradesh.

 

It was chosen among the various entries in the national competition and published in the newspaper.

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Graduated with a Dual Degree in
M.Sc. (Hons) Biological Sciences and
B.E. (Hons) Electrical and Electronics Engineering, BITS Pilani Goa Campus while doing a host of exciting & diverse electives like Product and Brand Management, Modern Fiction, Literary Forms and Movements and Hindustani Classical Music.

Education

Was awarded a scholarship to pursue a postgraduate diploma in liberal arts and leadership at Ashoka University delivered in partnership with UPenn, Yale, Carleton and other eminent international universities.
Did 36 interdisciplinary courses ranging from cinematic arts, psychology to political science, law and more in a yearlong course.

Awards & Honors

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Led the product development of KathaKhazana mobile app that won the
mBillionth award across South Asia for innovation in storytelling and for creating India's first reading application in the early stage category during my tenure at Katha, India.
The award recognises social innovation across South Asia and is conferred by DEF, India, in collaboration with Facebook and World Summit Awards (WSA)

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World Summit Awards, 2018 

During my stint at Katha,
India - a non-profit in education and publishing house - as the Digital Products Manager,
the product KathaKhazana got nominated across the world in the "Education" category.

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NASSCOM Social Innovation Forum, Shortlisted in the top 10 

In the early stage of development of the product during my stint at Katha, India,
I pitched and present a product strategy and innovation plan at the national event.

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Women Who Design is a Twitter directory of accomplished women in the design industry across
the world. I was included in the list as "product manager" amongst other talented women.

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